What they don't mention is the personalization potential of the fluting. In the next month or so I need to find some aqua paint to match my frame. My hammered and fluted fenders will certainly be handpainted by me during my autumn tune-up.
I also like the contrasting color approach. On a light-colored bike this would be particularly nice, the butter yellow doesn't have enough contrast with the chrome. I have a nail polish that is just the right bright deep red this must have been originally, and the nail polish format would be very easy to apply.